The DoubleVerify Product team is conducting research sessions around streaming TV (CTV) inventory. We hope to meet with team members who have strategized, managed or analyzed CTV campaigns.

Generally, our team would want to explore:

• Their current and desired brand protection, safety, and suitability needs and tactics.
• How clients define, measure, and analyze campaign success and desired outcomes.

The DoubleVerify Product team is conducting research sessions around streaming TV (CTV) inventory. We hope to meet with team members who have strategized, managed or analyzed CTV campaigns.

Generally, our team would want to explore:

• How clients define “premiumness” of video and what formats are considered premium.
• Core considerations when planning, activating, and optimizing CTV campaigns.
• How clients define, measure, and analyze campaign success and desired outcomes.